Tuesday, June 22, 2010

Sprint Evo Collapsing Technology Metaphor

Sprint (S) is advertising the new 4G phone Evo manufactured by HTC. Subliminal message is: technologies tip over and are quickly replaced by another one. Not creating confidence in product durability. Does Sprint expect to survive? Poorly conceived marketing message equates to poor execution.

Diclosure: No positions in any stocks mentioned in this post.