Monday, May 11, 2009

Cox Radio Buy Low Sell High

Cox Radio (CXR) reported quarterly results and naturally made them look fairly bad. Yes the radio advertising market is in tough shape. But Cox Enterprises sees the benefit of buying this asset. The fact that there is an offer on the table should not prohibit the executives from talking about the business. But not a word about the results has been presented. They just provide the numbers and move on.

The secret to investing is to buy low and sell high. Cox Radio is being bought low. Therefore the investor is not selling high.